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Marketing / PR

You know your business. You are an expert at what you do. The question is, do you know how to make others aware of what you have to offer? Marketing and Public Relations is critical to your success. The good news is that these days you do not need a multi-million dollar budget to compete with the Fortune 500 or the multinational NGOs. Is your marketing creating memorable customer experiences?  How can you improve your marketing results? The best companies combine marketing and strategy.  Over the last decade the dividing line between strategy and marketing has disappeared in practice.  You really can’t have good marketing without good strategic planning. We can show you how to use Social Marketing to keep business and donations flowing so that you can concentrate on what you do best.   Let us help you with:  
  • Market Analysis
  • Market Segmentation
  • Competitive Analysis
  • Creative/Sticky Ideas for promoting you product or service.
  • Comprehensive and Strategic Plans.
  • Identification of short, mid and long term goals.
  • Implementation
  What we do:  We help you look at customer expectations and motivations, develop key messages, and determine the best mediums to deliver the message.  Our goal is to elicit action and produce a powerful ROI.   The mediums we use to maximize your impact:  
  • Social media marketing-with an emphasis on community, content and connection.
  • Print marketing
  • Guerilla Marketing
  • Outreach­–developing partnerships, networking, events, giveaways, and one on one relationships with key influencers.
  • Public Relations
  Our goals:  Customer loyalty, lasting relationships, and increased sales or fund development.

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